Lazada Philippines is a local e-commerce shopping website owned by mogul online venture Builder Company called Rocket Internet. Rocket Internet was created in year 1999 by 3 brothers from the Samwer Family. Now, they own ventures all over the world including countries in Southeast Asia like Vietnam, Indonesia, Thailand, Malaysia and the Philippines all having separate and distinct from one another versions of Lazada.
It is an online shopping mall that sells for brands of different kinds and nature of products. It is known for its wide selection of technological devices but also has had its fair share of good reviews on its other product offers like furniture, books, movies, clothes, shoes and many more. It was introduced to the local community of E-commerce (Electronic Commerce) February of last year. This year, it celebrated its anniversary in May with groundbreaking discounts and promos that even included a chance to bid on an item for as low as 90% off.
It has been featured in many local media forms like television (ABS-CBN and GMA-7), newspapers (Philippine Daily Inquirer), magazines (Adobo Magazine) and many more. But unlike its competitors, it dwells less on popularity and banks more on the quality of both the products and the services they offer. It was able to win the hearts of the Golden Globe Annual Awards, a prestigious award-giving body. The Golden Goble Annual Awards committed dubbed Lazada as the best online shopping mall of this year. Filipino online buyers also couldn’t get enough of the said online shopping mall because it was reported that it was the most talked about consumer brand in the Philippines last April 2013 with over a million fans on Facebook.
Its sister company, Zalora Philippines as well as the latest edition to the Rocket Internet family based in the Philippines, Office Fab, created a massive impact on the local market because of their well-developed product placements and website management. Over the few months, it has become evident to all online shoppers how trustworthy and reliable Lazada can be. The services they provide including the payment methods, delivery services, warranties, return policies are only few of the many well-praised packages they offer for free to all customers including non-members and non-subscribers of their newsletter. The return policy for instance allows customers to return items they ordered that have been proven to be defective or not in line with what they expected based on then description online. A span of 7 days will be allotted for such mix ups that would be free of charge for customers and guarantee refund.
Online Shopping websites have come a long way since the evolution of the internet, computers and smart phones all over the world. Filipinos who have been known for overusing the Internet as well as other social media sites are likely to be as obsessed to online shopping. The Philippines is on its way to being at par with other neighboring countries with the continuous uproar of the profits and revenues online shopping sites generate with so little capital invested.